Wednesday, February 26, 2014


Lamin Sawo Concern Universal led trainer at the meeting
Before you can start a good business, you must need a clear idea of the sort of business you want to run and a good business starts with a good business idea affirmed Mr. Lamin Sawo Concern Universal- Gambia Business as Farming Officer at entrepreneurship training for start-up businesses for women and youth.

The 24th to 27th training is held at the Jenoi Agricultural Training Centre in the Lower River Region (LRR), implemented by Concern Universal-Gambia and solely funded by the National Agricultural Land and Water Development Project (Nema) the International Fund for Agricultural Development, IFAD financed project.

The reason of why many people go into business, Mr. Sawo said for some; to earn living, support a family, gain prestige, gain additional income, meet expenses for social and traditional functions and to gain some degree of independence.

“Running your own business is a stressful but good career and life choice and demands your time and focus,” he pointed out, “you will need an idea for a business before you do anything else. This should be something you are passionate about, since your new business will consume a great deal of your time and money.”

According to him, before going too far, one have to think about how ideas can be plausible adding that something that people can actually pay for, in turn whether it will be profitable.

To determine impediments, Mr. Sawo stated that one need to plan ahead for all of the problems which can get in the way of running a business noting that “you need a solid business plan to present to any investors and the best place to start would be with determining your basic cost of operations.”

According to Sawo, it’s important for a businessman or woman to know the need of its customers saying that a businessman or woman cannot be successful if he or she doesn’t know the environment.

Market survey, he emphasizes is very important; given practical examples, that a businessman or woman will always make low sale if he or she don’t know the need of customers.

A business plan, Sawo said is written document that identifies an organisation’s goals and outlines how the organization intends to achieve the goals.

Planning is a process of organizing and documenting ideas into an implement able framework. 
“Failing to Plan is Planning to Fail’, he told Gambian famers.


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