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| Mamadou Edrisa Njie Social Secretary BAJ-Gambia |
If a civilisation is judged by the wisdom of its ways, the 21stcentury owes considerable gratitude to one journalist cum social justice activist in The Gambia Mr Mamadou Edrisa Njie’s of using the social media-digital journalism- in the past few years which has revolutionized the way Gambian people understand their relationship with the social media.
“Congratulations
on your successful selection to join WalktoMali! We received a record 77 number
of applications from 20 countries and the quality of these was truly
unparalleled. So you have every reason to feel proud for being selected as a
WalktoMali participant.Bravo again!” writes Mr. Oludotun Babayemi, country director,
WWF-Earth Hour Nigeria.
On
January 18, 2014 twelve Earth
Hour Champions, including our own
Mamadou Edrisa Njie, Biodiversity Action Journalists- The Gambia (BAJ-Gambia) social secretary set out to empower 14 local
communities in the West Africa region.
TheWalktoMali
campaign engaged 12 Earth Hour Champions who embark on a 3,404km round road
trip, from Nigeria to Mali, between Saturday January 18and Saturday, March 15,
2014.
The
campaign is an annual affair and the Earth Hour team in Nigeria launched WalktoMali to promote the culture of peace and environmental
sustainability across seven West African countries. The 3,404km round road trip WalktoMalitakes the
12 champions through Nigeria, Niger, Mali, Cote D’ivoire, Ghana, Togo and
Benin.
Njie,
a participant in the two-month project says “Earth Hour is the single largest
mass participation event of its kind in the world. But it only works if you're
in. Because Earth Hour is about you and me – the beautiful, bold idea that all
of us together can inspire climate action. And in 2014, we're launching
something new. Are you in?”
